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Sainsburys comes out in support of Greenhithe's Colin Knox and the Rob Knox Foundation

PUBLISHED: 13:24 04 August 2011

Colin Knox and Aaron Truss

Colin Knox and Aaron Truss

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»The charity set up in memory of a murdered Harry Potter actor is set to benefit from tens of thousands of pounds as 138 supermarket stores start a year-long fundraising drive for the Rob Knox Foundation.

Rob Knox, 18, who played Marcus Belby in the Harry Potter and the Half-Blood Prince, was murdered outside Metro Bar, Sidcup, in May 2008, after intervening in an altercation to protect his brother Jamie.

On Saturday, staff at 19 Sainsbury’s stores including Chislehurst, Bexleyheath and Eltham, will release 18 balloons at 10am to launch the appeal supporting the group set up after his murder.

At the end of the month an extra 119 stores will join the appeal representing the entire south east, including Dartford and Northfleet. It is thought growing interest could result in it becoming their nationwide appeal.

‘Unbelievable’

Rob’s father Colin, from Greenhithe, said: “It is unbelieveable to consider how far this could go. Whatever is raised is a major boost for the foundation and a great honour to Rob. It shows the importance of tackling knife crime and raising awareness which is exactly what the foundation is about.”

The idea was put forward by Michael Hill, a friend of Rob Knox, via the student and colleague council which is run for staff at Chislehurst Sainsbury’s. Bosses were so pleased with the idea it was discussed at a meeting of the southern zone and adopted for more stores.

Ken Mandair, deputy store manager, said; “This could be rolled out across the entire estate it’s such a good cause.

“It’s hard to put a figure on it, some stores are bigger than others, but if each store raised £500 that would be £69,000 and that’s certainly achieveble. Many of Rob’s friends work at the store. We are proud and delighted to help.”

Aaron Truss, who produced the anti-knife crime film Cold Kiss, starring Ray Winstone, following the murder, has been heavily involved in the planning of the campaign.

On Saturday he is expected to join Rob’s brother Jamie and Michael Hill to tour 10 stores during a Rob Knox Roadtrip to be recorded for Youtube.

Events will include sponsored car washes, karaoke and cake sales.

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